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Why your marketing lists are rubbish

Last week there was debate in our team as to whether direct mail still had a place within today’s marketing world. One colleague shared a story from a previous role, whereby a teabag and KitKat were...

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6 hot trends for retail ecommerce in 2015

The new year- it’s like a shiny new toy waiting to be opened under the Christmas Tree. And with the new year comes the age old game of predicting which  trends will be a flash in the pan,  and which...

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